Nothing Compares to Value.
Sing it with us. For over 20 years, it’s been our mission to provide unbeatable value for shoppers.
According to independent calculations we save our Aussie customers over $2.2 billion dollars every year, when compared to shopping at other supermarkets.*
Not only that, we’ve been awarded Best Value for Money by Canstar, 10 years running.
How do we ensure more money stays in the wallets of Aussie families? Well, for starters, we don’t make customers pay for famous brand names – although our own exclusive brands are pretty famous in their own right these days. We work hard to make sure they’re just as good, if not better, than other supermarkets’. It’s just one of the reasons customers awarded us 5 stars for Customer Satisfaction at the Canstar Awards. ‘Cause nothing compares. Nuh-THING compares to valuuuuuuuuuuuuuuuuuuuuuue.
*Making a Good Difference: How ALDI contributes to the Australian Economy, prepared in partnership with PwC, 2019
But how do we stay so low?
By doing things differently to other supermarkets. Simply put, we look at every part of our business and remove the bits we don’t need, passing on the savings to you. Like no shelves, simpler store layouts, fewer registers and coin operated trolleys. And BYO bags – we were doing it before it was cool.
We also work closely with our suppliers. From household essentials to fresh local produce, we’ve built fair relationships with our suppliers over the years, growing our businesses sustainably together.