Back to list Go to next product Lacura Beauty 24hr Long Lasting Mascara or Waterproof Unit Award Information Award Information Award Information The Lacura Beauty 24 hour Mascara provides intense colour, full, dramatic lashes for up to 24 hours and is also smudge proof. This product will make lashes appear longer and thicker and is also available in a waterproof option.This product is also paraben free and dermatologically tested.For more of our Lacura beauty range, see here Winner - Cosmetics Category. Product of the Year is the world’s largest independent consumer-voted award for product innovation. In Australia, Product of the Year is backed by votes of 14,000+ consumers, serving as a shortcut for shoppers and saving them time and money. For more information on Product of the Year, see here.